Harvest and Planting Periods Merge – A Cycle That Produces a Reliable Wheat Crop
The 2025 trade team season is winding down, and U.S. Wheat Associates (USW) is reflecting on the opportunities global buyers had this year to explore U.S. wheat country. The highlight, as always, was the opportunity to connect these customers with U.S. farmers. “Each trade team season, we look for ways to help U.S. wheat customers […]
Positioning U.S. Soft Wheats as Essential Ingredients for Colombian Snack Maker
Some “outside the cracker box” thinking by U.S. Wheat Associates (USW) staff in South America resulted in a major customer expanding its use of both U.S. soft red winter (SRW) and U.S. soft white (SW) wheat for production of popular snack foods. Two separate activities led to the purchasing decisions. Both are examples of technical […]
U.S. Wheat Farmers, Japanese Millers Reaffirm Long-Lasting Relationships During Reciprocal Trade Missions
Making a sale takes a click of a button, but maintaining a market as large and long-lasting as Japan requires decades of shared commitment between U.S. wheat farmers and Japanese customers. Two trade missions this summer exemplify the success of these continued efforts – one bringing Japanese millers to the United States and the other […]
Ecuadorian Team Gets Firsthand Look at U.S. Wheat In Idaho and Oklahoma
There’s just something special about watching a wheat field wave in the wind, no matter if you are an international grain buyer or the wheat farmer hosting them in your field. A team of four Ecuadorian wheat buyers and millers recently stepped foot in their first wheat fields in Idaho and Oklahoma as part of […]
VIDEO: Japan Flour Milling Executives Visit USW Offices, See Emerging Wheat Crop During Visit to Clark Hamilton’s Farm
Photo: USW Vice President of Policy Dalton Henry (center) with members of the Japan Flour Millers Association in USW’s Arlington Office. Shortly after its arrival in the U.S., a trade team made of members of the Japan Flour Millers Association (JFMA) met with USDA officials in Washington, D.C. and U.S. Wheat Associates staff in Arlington, […]
A Legacy of Commitment – Evolution of a Public-Private Partnership
As we did in 2020 to mark our 40th anniversary, in our 45th year U.S. Wheat Associates (USW) is remembering and celebrating the people who produce the wheat and their enduring partnerships with their state commissions, the USDA’s Foreign Agricultural Service (FAS), wheat buyers, and wheat food processors around the world. Wheat farmers in post-World War II […]
VIDEO: USW Board Team Explores Important Markets in Southeast Asia
U.S. Wheat Associates (USW) made efficient use of time during the recent Southeast Asia Board Team trip to the Philippines, Singapore and Thailand. As USW Regional Vice President Joe Sowers put it, “Boots were always on the move.” The team, made up of farmers and wheat industry representatives from Washington, Oregon and South Dakota, was […]
November Precipitation Rapidly Improves U.S. Winter Wheat Condition
Wheat farm families across the United States are sharpening their pencils to figure out how to deal with the on-going challenges of high input costs and low crop prices. Fortunately, 2025 winter wheat crop conditions do not create another concern for many of them following a remarkable turnaround in November. Writing in Progressive Farmer Dec. […]
Video: USW Shares Story of U.S. Wheat with Southeast Asia’s Flour Millers at IAOM Meeting
U.S. Wheat Associates (USW) recently connected and reconnected with customers of U.S. wheat at the International Association of Operative Millers Southeast Asia Chapter Meeting, a regular gathering of flour millers and technicians held this year in Surabaya, Indonesia. Joe Sowers, USW Regional Vice President for South and Southeast Asia, presented during the event, emphasizing the […]
First Look: New Crop Soft White Production is Up; Functionality is Good
The larger 2024 Pacific Northwest (PNW) soft white (SW) crop experienced more moisture and moderate temperatures, resulting in typical protein distribution, appropriately weak to medium gluten strength, and acceptable to good functionality. The high protein segment is a blending opportunity for crackers, Asian noodles, steamed breads, flat breads, and pan breads. The Club wheat subclass, […]