2024 Activities Helped Buyers Connect U.S. Wheat to Quality, Reliability
Top Photo: In November, Master Baker Didier Rosada conducted a USW baking seminar for milling companies in Cameroon, Cote d’Ivoire, Gambia, and Senegal. The seminar was part of USW’s work to promote greater use of U.S. hard red spring (HRS) and hard red winter (HRW) wheats in flour blends. U.S. Wheat Associates (USW) Bakery Technologist David […]
Wheat Industry News
News and Information from Around the World Wheat Industry Speaking of Wheat “It’s a million-dollar rain, and a lot of farmers could not be happier to see this. This could not be more perfect right now, to be able to give the wheat a drink for winter, to last it to spring, number two, give […]
Promoting U.S. Wheat Around the World
As U.S. Wheat Associates (USW) President Vince Peterson often says, at any given hour of the day there is someone, somewhere, talking about the quality, reliability and value of U.S. wheat. Wheat Letter is sharing some of the ways USW was working in the third quarter of marketing year 2023/24 to promote U.S. wheat in an ever more complex […]
Importance of Trade, Relationship-Building Discussed as Leaders Gather in Washington
Agricultural trade – including topics tied closely to the work of U.S. Wheat Associates (USW) – was a major focus during the 100th annual Ag Outlook Forum hosted Feb. 15-16 by USDA in Washington, D.C. A panel discussion titled, “100 Years of U.S. Ag Trade; A Century of Growth, Innovation, and Progress” was the highlight […]
Senate Ag Committee Leadership Urges More Support for Trade Promotion and Food Assistance
U.S. Senators Debbie Stabenow (D-Mich), Chairwoman of the U.S. Senate Committee on Agriculture, Nutrition, and Forestry, and John Boozman (R-Ark), Ranking Member, have urged USDA to use its authorities under the Commodity Credit Corporation (CCC) Charter Act to support opportunities for U.S. farmers. In a letter to the USDA Secretary Tom Vilsack, Stabenow and Boozman highlighted the need […]
A Legacy of Commitment – The USDA and U.S. Wheat Export Public-Private Partnership Today
In this article, originally published during U.S. Wheat Associates’ 40th anniversary in 2020, Wheat Letter describes the highly successful public-private partnership supporting U.S. wheat export market development that has endured since the 1950s. “The proper role of government…is that of partner with the farmer – never his master. By every possible means we must develop […]
Celebrating a Golden Anniversary of Wheat Promotion in South Korea
The U.S. Wheat Associates (USW) Seoul, South Korea, office commemorated its 50th year of service May 15, 2023, with honored guests from the flour milling, baking, and logistics industries, U.S. government officials, U.S. wheat farmer leaders and colleagues. Speakers during the event focused on the remarkable growth of the South Korean wheat foods supply system […]
USW Holds First South and Southeast Asian Marketing Conference Since 2012
U.S. Wheat Associates (USW) in cooperation with the USDA Foreign Agricultural Service welcomed close to 200 guests to a South and Southeast Asian Marketing Conference May 9 to 11 in Phuket, Thailand. This was the first such conference in that region since 2012 and comes at a challenging time for the milling and wheat foods […]
Aspiring Chefs in Hong Kong Explore the ‘Science of Souffle’ With Assist From U.S. Wheat
U.S. wheat shared the spotlight with U.S. eggs, U.S. dairy and a Netflix celebrity at a Hong Kong event designed to help student chefs understand some of the science behind baking. A special course titled the “Science of Souffle” was presented March 14 by the Agricultural Trade Office (ATO) and the U.S. Consulate’s Public Affairs […]
Snapshot of Post-COVID Recovery in the Chinese Baking Industry
The People’s Republic of China is the United States’ largest food and agricultural product export market with sales that reached a record $41 billion in calendar 2022. Under suspension of import duties agreed to in the Phase One trade accord, China has imported more than 827,000 metric tons of U.S. wheat with an estimated value […]
