U.S. Wheat Sees Major Growth Opportunities, Continued Challenges in Sub-Saharan Africa
Promoting U.S. wheat in 42 countries that occupy a massive 9.3-million square mile expanse requires purpose, planning, perspective and – the most important “p” word in Chad Weigand’s vocabulary these days – patience. There are going to be great years in Sub-Saharan Africa, Weigand says, and there are going to be less-than-great years. But Weigand […]
VIDEO: USW Market Update Summarizes Successes in Sub-Saharan Africa
Marketing Year 2025-26 saw U.S. wheat exports to Sub-Saharan Africa increase by 138%, making it one of the strongest year-over-year growth performances among USW’s international regions. In this short video, Chad Weigand, USW Regional Director for the region, talks about the work his staff has done to achieve recent successes. He also shares that work […]
Video: USW’s Inaugural Sub-Saharan Africa Wheat Buyers Conference Brings U.S. Wheat Industry, Millers Together
A Growing Market with Great Opportunity for U.S. Producers Millers and wheat buyers doing business in several African countries – including Namibia, Mozambique, Zimbabwe, Tanzania, Kenya, Nigeria, and South Africa – gathered in Cape Town for USW’s first ever Sub-Saharan Africa Wheat Buyers Conference. Themed “Beyond the Bushel: U.S. Wheat’s Unmatched Service and Performance,” the […]
Hamilton’s Visit to Angola Provides Look at Potential Market for U.S. Wheat
Exports to Angola are dominated by European Union (EU) and Russian wheat, but U.S. Wheat Associates (USW) Vice Chairman Clark Hamilton recently found evidence the emerging market holds good potential for wheat farmers back home. Hamilton was in Angola in late February as part of USDA’s first-ever U.S. agribusiness trade mission to Luanda, the capital […]
Promoting U.S. Wheat Around the World in 2022
As U.S. Wheat Associates (USW) President Vince Peterson often says, at any given hour of the day someone, somewhere, is talking about the quality, reliability and value of U.S. wheat. Wheat Letter wants to share just some of the ways USW has been working recently to build a preference for U.S. wheat in an ever more complex world wheat […]