South Korean Team Gains Insights from the Mill to the Field During IGP Milling Course
A kernel of wheat is a type of common language, according to wheat farmer Justin Knopf, who recently hosted a team from South Korea, sponsored by U.S. Wheat Associates (USW), on his farm near Gypsum, Kansas. “Anyone in the wheat business appreciates putting their hand into a bucket of wheat, examining the kernel characteristics, maybe […]
USW Trade Team Season Will Bring Customers to More Than a Dozen States
Photo: The USW North Asia Board Team pauses for a photo at the Pyeongtaek-Dangjin Port, a major international trade port located south of Seoul, South Korea. The Board Team is composed of wheat farmers from Kansas, North Dakota, and Montana, along with USW Director of Communications and Stakeholder Outreach, Julia Debes. This part of the […]
Takeaway from the North Asia Marketing Conference: Wheat Buyers Continue to Rely on U.S. Farmers
In an average year, buyers in Japan, South Korea and Taiwan import 20% of the U.S. wheat crop. It is an impressive statistic that speakers referenced more than a few times during the recent U.S. Wheat Associates (USW) North Asia Marketing Conference. The two-day gathering that drew wheat buyers from all three countries to Bali, […]
Video: USW Brings Together Wheat Buyers For ‘Unique’ North Asia Marketing Conference
Three different countries, three different languages, three different cultures and three different sets of consumers. Yet flour millers from Japan, South Korea and Taiwan actually have something in common: They have a strong interest in U.S. wheat. U.S. Wheat Associates (USW) invited wheat buyers from each country to Bali, Indonesia, August 28 and 29, 2023, […]
Celebrating a Golden Anniversary of Wheat Promotion in South Korea
The U.S. Wheat Associates (USW) Seoul, South Korea, office commemorated its 50th year of service May 15, 2023, with honored guests from the flour milling, baking, and logistics industries, U.S. government officials, U.S. wheat farmer leaders and colleagues. Speakers during the event focused on the remarkable growth of the South Korean wheat foods supply system […]