Taiwan Flour Millers Share a Long History with U.S. Wheat Farmers
Behind the world’s most reliable supply of wheat are the world’s most dependable people. Those people, from U.S. Wheat Associates staff to the state wheat commissions and U.S. wheat farm families to the many hands along the U.S. supply chain, represent an industry that is always changing. But many of the overseas customers USW works with overseas can also say the same. Despite the different roles or distances between us, all of the people in our story share an unspoken connection, not only through U.S. wheat but through our shared values of growth, hard work and family.
These connections are a part of our story.
CHARLES HUNG
General Manager, Chia Fha Enterprise Co., Ltd., Taiwan
“Established in 1920, Chia Fha Enterprise has been involved in food business for 100 years and is currently run by its 4th generation. Through USW, we participate in several activities, trade missions and wheat breeding programs to help ensure that U.S. wheat’s market share in Taiwan stays substantial. We work closely with USW staff, like Peter Lloyd on milling technology and developing new technical solutions. By sharing information on quality analysis and assurance, it ensures that both sides of the Pacific are able to communicate and collaborate in developing a deeper relationship for U.S. wheat applications.”
UNI-PRESIDENT ENTERPRISE CORP.
Flour Division, Taiwan
“Uni-President Enterprise Corp. is entering its 53nd year in 2020. Wheat varieties and quality characteristics are the key factors that determine the quality of flour. Thanks to the USW Taipei Office, we work together with USW to conduct wheat flour testing every year. Activities like this and the Frozen Dough Seminar in 2019, really benefits our company and helps us to improve the quality of flour and bread manufacturing. Thanks for the support from USW. We look forward to working together to provide better U.S. wheat flour and technology to the Taiwan market for the next 40 years.”
LIEN HWA MILLING CORPORATION
Taiwan
“The friendship between Lien Hwa Flour Mill and the U.S. wheat industry started in 1940. At that time, a flour bag with “Sino-US cooperation” in Chinese on it was the collective memory of many Taiwanese. Our founder, Mr. Miao Yu-Siou, made great contributions to the Taiwan flour milling industry, including founding the Taiwan Flour Millers Association and in 1984, establishing the China Grain Products Research & Development Institute (CGPRDI), which USW contributed funds to. Lien Hwa Flour Mill and the Miao family has cooperated with USW for several decades to jointly promote the progress of the Taiwan baking and flour products industry.”
Additional stories from other TFMA members are shared here.
Discover more stories about the connection between U.S. wheat farmers and their customers.